Where to buy: Sugarpillshop.com
Price: $12 for pressed shadows, $12 for Chromalusts loose shadows
Size: 4 grams for pressed shadows, 5 grams for loose shadows

I’ve heard about Shrinkle and have been secret admirer ever since hearing about her on the internet since middle school so I was absolutely ecstatic and flattered when she graciously sent me a ton of Sugarpill products to use in my tutorials. Yeah, sorry to disappoint the neutral lovers out there, but you know what that means: lots of electric bold looks to come especially for the summer!

I had no doubt that Sugarpill was going to deliver because every review that I’ve read was positive with amazing swatches that accompany them. I would have purchased Sugarpill right when the site opened but what kept me from doing so was that I’m trying to save money and I had a lot of similar colours already so it was hard for me to justify.

I do believe that Sugarpill is superior in quality to a lot of other brands that I own so if I didn’t have those other similar colours, I would choose to get Sugarpill. What’s great about Sugarpill is the texture and pigmentation. They are suuuper pigmented and the texture is perfect. Not too soft where the eyeshadow becomes a crumbly landslide (I’m thinking about you Stila!) or too hard where you have to really dig in your brush and pile on layers of shadow to get bold intensity. One light swipe and POW! These are like powdered paint. These do stain the lids, specifically the pink and red shades, however my Ben Nye and Makeup For Ever shadows also stain my lids, so it’s just the nature of really bold eyeshadow.

My favorite eyeshadows are from Makeup For Ever because of the same reason I love Sugarpill, perfect texture and pigmentation. However, MUFE shadows are a whopping $19-$20 for 2.3 grams while Sugarpill pressed shadows are $12 for 4 grams. Even MAC shadows are $11 for 1.5 grams, less than half of Sugarpill in mass.

The packaging is super cute, really girly, but edgy at the same time. LOVE! It totally encompasses Shrinkle’s style. The website is also nicely designed in that it has style but is tastefully arranged as an online store should be. Shrinkle made time to perfect her site since I remember seeing a coming soon image on the site for a while before she decided to finally launch it. Sorry, web design is kind of a big deal for me, I’m just so tired of seeing small business out there using pagebuilder to design their websites! You gotsta spend money to make money! Ahem, moving on…

The pressed shadows for the most part are matte. Some shades have a slight hint of shimmer but are only noticeable if you look really really close. I wish there are more colours available but for now, most of the colours available are your basic primary and secondary colours. Here are the swatches, all dry without a base. I also added similar colours I had in a circle below the Sugarpill swatch.

Bulletproof vs NARS Night Breed: NARS Night Breed has silver shimmer, but it’s the closest shade I have because I don’t own a super matte black
Poison Plum vs Makeup For Ever #92: Makeup For Ever is more blue based, Sugarpill more pink/red based.
Dollipop vs Makeup For Ever #26: Makeup For Ever is more sheer than Sugarpill and Sugarpill has a better texture.
Flamepoint vs MAC Orange: Sugarpill slightly more red orange.
Love + vs Ben Nye Cherry Red: Ben Nye has frosty sheen and is less pigmented. Love + is the most true intense red eyeshadow shade I have ever seen. I can’t believe you can use this on the eyelids!

Midori
Buttercupcake
Tako
Afterparty vs Ben Nye Cosmic Blue: Afterparty is the least matte and has a shimmery sheen and is similar to Ben Nye Cosmic Blue but the texture of Sugarpill is better.

Magpie, Lumi, Junebug, Hysteric, Goldilux, Starling (bottom)

Decora, Asylum, Absinthe, Royal Sugar, Tiara (bottom)

Among my favorites were Goldilux, Decora, and Royal Sugar. The colour I was most excited about was Royal Sugar because almost every review I read that featured it, the reviewer loved it. It’s a unique colour that you can’t find at Sephora or the makeup counters. Makeup For Ever has a shade similar in pressed shadow form but it’s matte and the texture is horrible. Worst MUFE shadow I’ve ever bought and I had to return it to Sephora.

Goldilux was an unexpected favorite because that shade has intense shimmer and has the most glitter out of all the chromalusts. It’s like pirate’s gold and would be gorgeous for a winter holiday look.

Decora was also an unexpected favorite. It’s a pink spiked with pretty green glitter. It reminds me of a pink that Daisy (from Daisy of Love) wore in interviews on her show that I really loved.

I just know that Sugarpill will be sold at a mass retailer like Sephora eventually. The line is too awesome to not be available nationwide. If you follow me, you’d know that my favorite brushes are made of synthetic fibers. Hmm… maybe Sugarpill should consider making quality and cute looking vegan brushes!? Oh, and for you vegans out there, Sugarpill was considerate enough to label on the site which products are vegan.

RETURN POLICY: Another really impressive thing about Sugarpill is the very lenient return policy. Most indie makeup companies out there have a strict no return policy on their cosmetics but Shrinkle is so confident that you’ll love Sugarpill, she accepts returns and issues full refunds!